Right now there are billions of smartphones, millions of apps and Android App creator in the market. Android and iOS are the two major platforms for smartphones supported by big giants Google and Apple respectively. Google’s Android has around 88% marketshare therefore its reach is outstanding and billions of people around the world are using Android based smartphones only. These smartphones contain Android mobile apps which are used by Android users for so many of their daily tasks. Now all of the businesses and large enterprises want to have an Android app representing them so that they can reach large number of customers easily. Now we will discuss about the benefits enterprises stand to gain by investing in Android apps:

Android Cut Costs

Android is an open-source platform for mobiles. Its Software Development Kit (SDK) and its IDE, Android Studio are available free of cost. Hence enterprises which want to roll out Android apps to power their systems and processes need to spend only on the development costs and everything else is free of cost.

Hence by going to Hire Android App Developer and by opting for Android, Enterprises can minimize the software licensing costs, and get their Software free of any royalties. This leads to lots of savings as most of the businesses want to save as much as they can in this highly competitive market where each penny is important as it can improve their bottom-line.

Android Supports Easy Integration

Most of the enterprises have many divisions, departments and processes. Many of these enterprises have already implemented some software or tools in these divisions. Good thing about Android is that it can be integrated easily with other software and tools in the company. Rather Android is the perfect platform for such an approach as it is resilient and able to run on any device. An enterprise can easily develop a CRM on Android and seamlessly link it with marketing automation suite, Human Resource Information system and more, creating an integrated system. Hence a comprehensive Android based platform is the best way to manage all functions of the enterprises. The enterprise can release several functional apps, each linking to the integrated system. This brings in many benefits for the enterprise, its employees and for all the stakeholders.

Android is Easy to Install and Use

Due to the easy availability of Android App Development Company and Android tools, it is easy to improve, fix and update Android apps. Android applications are flexible and reliable to be published in multiple ways. These apps may be hosted in an App Store and also can be distributed through APK files. Enterprises can easily make sure that their employees, customers and stakeholders can access and download these apps easily. Other platforms may require lot of learning but in case of Android, these things are easy in nature. Also Android brings far less compatibility issues. The developers can easily build custom Android apps with proper design seamlessly without any issues whatsoever. As Android is open source hence there are many APIs and connectors available to link Android enterprise applications with popular software like Salesforce, MailChimp etc.

Android Delivers Flexibility

Sometimes it happens that the system and software implemented in enterprises are not flexible enough and due to that these enterprises are forced to adjust their business operations to meet the demands of the inflexible systems. In case of Android apps this situation doesn’t arise as Androids apps are easy to develop and involves low cost. Also these apps are highly flexible and the enterprises need not make modifications in their business operations to meet app’s features and they can easily meet their objectives in most efficient way possible. Android makes it very easy to develop custom and innovative apps to suit any processes or any requirements. These custom apps can also be localized to maximize the productivity within the organization.

Easy to Implement BYOD Strategy in Enterprise

BYOD concept means Bring your own Device which is becoming very popular in enterprises these days. It offers win-win situation for both the enterprises and their employees. With Android apps, enterprise can save on hardware and training costs whereas employees get the convenience of working in their own familiar device which increases productivity. Enterprise can easily develop many functional Android apps through which employees can access their work. Logging into the corporate website everytime takes more time and efforts and leads to inefficiency while using Android apps for these tasks is quite fast and effortless. Android apps allow the employees to work seamlessly. Using BYOD, the employees which are traveling can also access enterprise applications through their mobile devices. This fastens the decision making and other processes within the enterprises.

Android Apps are Responsive and Value the Stakeholders

Modern enterprises are highly responsive to their customers and other stakeholders. This promotes an open culture within the organization as end users and stakeholders have a major say in the enterprise culture and applications. Android has already a large and vibrant community which makes it a perfect option to receive customer feedback. Also the users of an Android app can easily share their feedback and even rate the app in the Google Play Store. The developers can use these feedbacks to improve upon the Android app easily.

Improved Customer Engagement

Mobile apps including Android ones have the capability to revolutionize the internal working of an enterprise and they also have potential to boost the customer engagement with the enterprises. There is no doubt that mobility is the future with more people now accessing the internet through their smartphones than desktop computers. Android is the dominant player among various mobile platforms with about 88% of the mobile marketshare which is still increasing each year. The enterprises which are investing in Android apps stand more chances for their apps to be downloaded into user’s smartphones. Hence these enterprises can reach more customers easily through a secure and reliable channel.

Conclusion

We have just discussed about the various ways by which enterprises get benefits from Android mobile apps. With largest marketshare, there is no doubt that Android applications are the safest and reliable channels for the enterprises to reach their potential customers. Other than customers, these Android apps also help the enterprises to put automotive system in place in their organization. Also they can connect and interact with their employees in more easy and convincing way. Android apps are the future and each enterprise must adopt it if they want to stay competitive and relevant in the market.